” The secret of getting ahead is getting started.
~Mark Twain~
Our Story
Cinetique is French for kinetic (pronounced ‘sin-e-tik’) and is representative of businesses needing to continually evolve and move forward to remain relevant.
Customers are changing the way they research and purchase products, digital platforms enable customers to remain removed from an organisation during much of their decision-making process and businesses must adapt to connect and engage, to innovate and create a sustainable future.
Cinetique was founded in 2008 to work specifically with manufacturers and suppliers to the construction, interiors and infrastructure industries. Our role is to develop business and brand strategies that facilitate growth in our ever-changing market conditions.
Our Principal
Our director and principal consultant, Andrea Mayne has worked with some of the largest manufacturers in this industry for over two decades. Andrea believes that status quo is a precursor to flatlining. With her focus on sustainability and a Kaizen perspective, Andrea works with businesses to implement continuous incremental improvements that deliver positive cultural change and quadruple bottom line results. Andrea combines her passion for analysis with industry knowledge, competitor intelligence and customer insights to assist businesses reposition themselves or innovate for sustained growth.
Our Ethos
Cinetique works with clients to clarify your business objectives and develop strategies for growth. Our approach combines data analysis with market assessments, our customer mapping process and employee engagement to identify market opportunities for products and services.
Our processes are scalable to suit your business needs and tailored to fit the culture and values of the business we are working with. We find mutual discussions, joint decision making, and collaboration are the keys to creating a shared vision, where all divisions of a business are working together to create a sustainable, profitable future.
